Feature
- In the first half of 2023, Kia registered a remarkable 304,757 units in Europe.
- During the first half of 2023, 34% (103,656 units) of Kia’s European sales were electric vehicles.
- The Ceed family sold a total of 68,758 units, and the Picanto, with 39,133 units sold, were very close behind.
Kia, a leading automobile manufacturer, has continued its impressive growth in the European market during the first half of 2023. The European Automobile Manufacturers Association (ACEA) reports that Kia’s strong performance and registered 304,757 vehicles, a 3.8% rise over the same time in 2022. This development has contributed to Kia’s steady 4.6% market share in Europe. The brand’s emphasis on sustainability is also evident because 34% of its sales in the area came from electric automobiles.
Record-Breaking Performance
- In the first half of 2023, Kia registered a remarkable 304,757 units in Europe, demonstrating the brand’s ongoing global expansion.
- Compared to the same time in 2022, this result represents a 3.8% rise, demonstrating Kia’s consistent advancement and appeal among European consumers.
Strong June Sales
- Kia sold 54,611 vehicles in Europe in June 2023, a significant 5.4% rise over the previous month.
- The June sales number greatly influenced the brand’s overall record of success in the first half of 2023.
Electrified Vehicles as Key Contributors
- Kia’s dedication to developing into a provider of sustainable mobility solutions is seen in its electric car sales in the area.
- During the first half of 2023, 34% (103,656 units) of Kia’s European sales were electric vehicles.
- The success of these cars demonstrates the brand’s commitment to sustainable transportation options.
Anticipation for the EV9
- Won-Jeong Jeong, the president of Kia Europe, voiced confidence in the brand’s future success by introducing the eagerly awaited EV9 during the second half of 2023.
- The EV9 is anticipated to showcase Kia’s technological capabilities further and be well-received by European customers.
Best-Selling Models
- With 82,826 units sold in the first half of 2023, the all-new Sportage became Kia’s best-selling vehicle in the EU, EFTA, and UK markets.
- The Ceed family sold a total of 68,758 units, and the Picanto, with 39,133 units sold, were very close behind.
Table: Kia’s Sales Performance in Europe – First Half of 2023
Model | Units Sold |
Sportage | 82,826 |
Ceed Family | 68,758 |
Picanto | 39,133 |
Electrified | 103,656 |
Total Sales | 304,757 |
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Conclusion
Kia’s Strong Performance in the European market during the first half of 2023 cemented its status as a top automaker. The company’s dedication to offering green mobility solutions is demonstrated by its focus on sustainability, highlighted by the robust sales of electric cars. With the highly anticipated introduction of the EV9 in the second part of the year, Kia will be better positioned to expand its market share and technological leadership in Europe.